An opportunity to transform a store into a unique experience;
The design of this commercial space was created with attention to the client’s taste and the specialized needs of an eyewear and optometry gallery, aiming to enhance both functionality and the quality of the visitor experience.

In this project, organic and fluid curves have replaced rigid lines and repetitive forms, pushing static geometry to the margins. The curves begin from the eyewear shelves, extend across the ceiling, and flow back down to the opposite shelves. This fluid rhythm injects a sense of movement and dynamism into the space, creating a unique visual experience for visitors. To emphasize this flow, concealed linear lighting has been integrated—starting from the shelving units, continuing across the ceiling, and guiding the eye to create a striking spatial depth.

At the center of the store, the combination of a modern seating area—designed with integrated greenery—and a vertical water feature has become a defining focal point. The simultaneous presence of water and plants creates a gentle contrast between nature and modernity, resulting in a calming atmosphere that transforms shopping into a sensory and memorable experience.

At the far end of the space, a dedicated VIP zone has been designed for more exclusive products. The use of warmer, distinct lighting in this area highlights its uniqueness and provides a more intimate and personalized environment for special customers.

The color palette of the store is primarily based on black and white, complemented by soft shades of gray. The use of gray microcement on the ceiling projection adds a layer of modernity and solidity to the space, creating a balanced contrast with the other tones.

This eyewear gallery is not merely a commercial space; it is a fusion of organic design, intelligent lighting, and natural elements that together craft a distinctive, modern, and unforgettable experience for its visitors.

Client: Dr. Hasanpour
Designer: Parisa Rajabpour

Style: Modern
Area: 135 m²